Register today for the 2024 ITRA Annual Meeting!

October 12-16, 2024 in Key West, FL

Hotel Information

We are excited to have the ITRA Annual Meeting at the beautiful Casa Marina Key West Hotel located at 1500 Reynolds Street, Key West, FL 33040. View the hotel here. 

Booking link for Conference attendees: https://www.hilton.com/en/attend-my-event/eywcmqq-zzitr-ced731fc-e8f7-437f-add1-c6aacfade21c/

Attendees can also call this number - 1-888-303-5717 and provide the code ZZITR

Please call for any additional room types.

The cutoff date in making reservation is September 10, 2024. 

Annual Meeting Registration

Register here

Sponsorship Opportunities 

New this year! We have a variety of Annual Meeting Sponsorship opportunities available to meet your budget and needs. Get your company in front of industry leaders and select a sponsorship today. Email Bryan at hello@itra.us to secure your sponsorship! 

View the sponsorship opportunities here. 

Annual Meeting Agenda

Sunday, October 13:

• 2:00 pm - 3:30 pm: Board Meeting
• 3:30 pm - 5:30 pm: Registration - Convention Foyer
• 5:30 - 6:30 - President's Suite (Board, new members, past presidents, invited guests)
• 6:30 or 7:00 pm: Welcome Reception & Dinner

Monday, October 14:

• 7:30 am - 12:00 pm: Registration - Convention Foyer
• 7:30 am: - 8:30 am Networking Breakfast
• 8:00 am - 10:00 am Spouse Breakfast (Breakfast Voucher)
• 8:15 - 8:30 - ITRA Business Meeting
• 8:30 am - 9:30 am: Walker McKay "Goal Setting"
• 9:30 - 9:45 am - Break
• 9:45 am - 11:00 am - Josh Wildman "Diversification in Laundry"
• 11:00 - 12:00 - Drew Scholl "Leadership" 
• Lunch on own / Activities
• 5:00 pm: Cocktail Hour/Sunset Cruise
• Evening Free/Networking Time

Tuesday, October 15:

• 8:30 am: Breakfast
• Fishing Tournament/Activities 
• 7:00 pm: Farewell Gala 

Wednesday, October 16:

• Conference Adjourns

Annual Conference Optional Activity Opportunities
(Outside of Fishing Tournament)

The hotel can arrange the below tours by contacting the hotel concierge at: Concierge@CasaMarinaResortKeyWest.com

Jet Ski Tour

Jump on one of Barefoot Billy’s Yamaha Wave runners and cruise around the island on a 90 minute guided Jet Ski tour. Look out for an array of Florida Keys’ wildlife as you speed your way through our Caribbean waters. The tour begins with safety instructions from our expert guides, providing you with the confidence to get the most out of

your island jet ski experience. Once comfortable with your jet ski, you will follow your knowledgeable guide on a 27-mile course, completely circumnavigating Key West, a task impossible by most watercraft. Your guide will make five stops at various points of interest, including The Southernmost Point, Historic Key West Bight, and Sunset Key.

Tours leave at 10am, 12pm, 2pm, 4pm daily and 6pm during summer months

Single Rider: $160 ++

Double Rider: $180 ++

Maximum # of Jet Ski that they can do per tour is 20

Spa al Maré

http://www.spaalmare.com/

Spa al Maré offers indoor and outdoor treatments that will leave you feeling rejuvenated and refreshed. Relax and unwind with a therapeutic massage by experienced therapists, recharge and balance with an extensive collection of aromatherapy treatments.

Private Yoga

$30 per person for one hour session

(Minimum of 8 people)

Bike Tour

Experience an exciting bike tour around the island. With stops at top destinations and strolls through quiet, tree-lined backstreets, you will discover the treasurers of the island. When finished, cool off with a fresh slice of Key Lime Pie!

Tour takes 3 hours.

Starting $66per person + $120 private tour guide fee

Price doesn’t include gratuity

15 people max per guide

Kayak Eco Tour

Takes you through sheltered winding mangrove trails, pointing out native marine life, plants and birds of the Florida Keys.

Private tour is starting $495 up to 8people

$65 for additional person

Duration: 2 Hours

Annual Meeting Speakers

Drew Scholl
Leadership

Drew is the Founder and CEO of Missional Leader, LLC an organization focused on raising up missional leaders in the marketplace, and also holds the position of CEO of C4One, a non-profit whose purpose is to ignite transformation in leaders and influencers. In February of 2024, Drew released his book called All In: A Revolutionary Call to Missional Leadership.

Drew started his business career on the front lines, building a new business diversification of their family business from the ground up. As the business grew, he served in various executive and operational roles during his twenty years within the parent company, Wildman Business Group. At about the ten-year point, God called Drew out of the marketplace and into full-time ministry. He, his wife, and three kids at the time moved to the country of Papua New Guinea for three years to serve with Ethnos360 to help lead a mobilization program called Interface. Drew was then led back to the family business with a new call to live out missions through business, where he served in various leadership roles for 10 years and also became one of the owners during that time.

In 2023 Drew stepped away from his work within the family business, became a certified Five Capitals coach, and launched Missional Leader, LLC putting the principles he learned in business and on the mission field to work. He lives in Warsaw, IN with his wife of 24 years, Bobbi, and together they have four children, a son-in-law, and granddaughter.

Walker McKay
Goal setting

Walker McKay is the Founder and Principal of McKay Consulting Group LLC.

Walker believes in the power of intentional transformation. After 35 years of calling, networking, and continually being referred to hundreds of clients, and over 18+ years assisting corporations in almost every industry to build world-class sales teams, Walker has designed a sales system that will consistently close business without the client feeling like they’re selling or the prospect feeling like they’ve been sold. This system has been customized and personalized for thousands of clients in hundreds of industries. He is a lifelong salesperson, coach, and the creator of the No B.S. Sales School, where he teaches and shares his proven secrets to success for hitting targets, growing revenue, and gaining the respect you deserve. Walker encourages his clients to stop relying on the old-school way of selling and implement his No B.S. Sales System. There’s a reason the old-school way isn’t working!

Walker has been married to his wife Sally for 25 years and they have two children. He is the host of the No B.S. Sales School podcast found wherever you get your podcasts. You can also follow Walker on Facebook, Linkedin and Twitter.

Josh Wildman
Diversification in Laundry

Josh Wildman is CEO of Wildman Business Group in Warsaw, Indiana and dedicated to utilizing business as a platform for ministry. Josh’s mission is to bring every team member, customer, and vendor into a relationship with Jesus Christ through the products and services Wildman provides. He does this by passionately investing in personal development professionally, financially, physically, spiritually, and mentally. Wildman’s servant-minded approach is activated by the giving of time, talent, treasure, and resources to the communities in which we live, work, and play.

A company started by Josh’s grandfather 65 years ago, Wildman Business Group is comprised of 5 divisions including Uniform & Linen, Facility Services, Wildman Imprints, Winona Services, and You the Fan. They credit their success to a focus on culture, employees, and an overriding vision of purpose fulfilled within everyone they serve.

This distinct business approach has provided a platform where Wildman has combined to grow over 1,000 percent organically in the last 15 years landing them on the INC 5,000 list, an Indiana Company to watch, and in the Kosciusko Entrepreneurial Hall of Fame. Wildman Business Group has routinely been featured in trade magazines and local papers for their unique approach to business as well as their innovative track record of results.

Josh currently resides with his wife, Leslie, and their two sons, Noah and Beaux, in Winona Lake.